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Master data management: The art of managing data

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Strategy: Understanding master data management options



Understanding the benefits of master data management is the first step. What have other midmarket companies experienced? What would implementing MDM require? Knowing what MDM can do for you and your company is the crucial second step when deciding whether or not it works for you. Read on to see how master data management worked for others and what it brings to midmarket companies.

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Forrester: IT industry demands better collaborative, integrated data
SearchCIO-Midmarket.com | 01 Oct 2008
ARTICLE - Forrester Research Inc.'s new "IT everywhere" concept predicts what enterprise architecture will look like in coming years.
Data integrity trumps MDM in midmarket
SearchCIO-Midmarket.com | 20 Aug 2008
TIP - Improving data integrity for better sales leads and business intelligence prep takes priority over master data management for now.
Master data management beefs up health club's customer list
SearchCIO-Midmarket.com | 18 Aug 2008
TIP - To improve customer relations, a health club chain launched a multiyear master data management (MDM) initiative. MDM's first target: trimming redundant and inconsistent customer records.
MDM funding: Steps to getting executive support for your MDM project (Expert podcast)
SearchCIO-Midmarket.com | 01 Sep 2008
GENERIC - Learn how to create a business case for master data management (MDM) that includes ROI and business value demonstrations.
The key to master data management: Take ownership of the data
SearchCIO-Midmarket.com | 24 Jul 2008
TIP - Improving the quality of master data management has shifted from "nice to have" to "need to have."
MDM not one-size-fits-all
SearchCIO-Midmarket.com | 19 Jul 2007
TIP - Master data management has growing interest, but it's not meant for everyone. Use these tips to determine if it's right for your SMB.
With MDM, it's all about the journey
SearchCIO-Midmarket.com | 28 Feb 2006
ARTICLE - Your organization may never achieve true master data management (MDM), but speakers and attendees at last week's TDWI conference say there are plenty of reasons to try anyways.
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