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Web 2.0 applications: Innovative technology to optimize your business

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Web 2.0 applications: Optimize your business



Web 2.0 applications revolutionized the Internet with social networking and online communities; now they're gaining traction inside the corporation, with tangible returns on investment and other benefits that improve the customer experience, lift employee engagement and drive innovation. Where is the business value in blogging? Which Web 2.0 applications work best in midmarket organizations? From SharePoint to Facebook, blogs to online communities, our guide provides you with case studies on Web 2.0 applications and expert guidance to help you compare the risks vs. benefits and advance your organization. To optimize your business, read on.

GUIDE HIGHLIGHTS  
SharePoint alternatives seek to fill in the gaps (Tools and Technology: The Web 2.0 tools that midsized firms are incorporating)
Packaged social network platforms help manage, grow online communities (Tools and Technology: The Web 2.0 tools that midsized firms are incorporating)
A cloud computing takeover? Google thinks so (Tools and Technology: The Web 2.0 tools that midsized firms are incorporating)


STRATEGY: UNDERSTANDING THE BUSINESS VALUE OF WEB 2.0 APPLICATIONS

Web 2.0 applications, if used correctly, can bring you closer to your customers and help employees innovate. Learn how they are transforming the enterprise and see which might be right for your business environment.
LEARN MORE: STRATEGY: UNDERSTANDING THE BUSINESS VALUE OF WEB 2.0 APPLICATIONS


EXECUTION: LESSONS LEARNED FROM CIOS DEPLOYING WEB 2.0 APPS

Web 2.0 applications from SharePoint to Facebook enhance communication among peers and colleagues, but CIOs should watch out for security and staffing challenges.
LEARN MORE: EXECUTION: LESSONS LEARNED FROM CIOS DEPLOYING WEB 2.0 APPS


TOOLS AND TECHNOLOGY: THE WEB 2.0 TOOLS THAT MIDSIZED FIRMS ARE INCORPORATING

Here's why so many find SharePoint attractive -- and how you can find other options for your collaborative efforts. Web 2.0 applications for online communities, wikis and more offer many approaches for optimizing your midsized business.
LEARN MORE: TOOLS AND TECHNOLOGY: THE WEB 2.0 TOOLS THAT MIDSIZED FIRMS ARE INCORPORATING







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